Best Buy Small Format

Designed as part of Best Buy's small format retail strategy, this neighborhood store reimagines what a consumer electronics experience can be outside the big box environment. The challenge was delivering the full breadth of the Best Buy brand — discovery, service, and product depth — within a fraction of the footprint, without sacrificing the experience that drives customer loyalty. The result is a focused, highly curated environment where every fixture, flow, and detail was designed to make the space feel effortless — proving that constraint, applied with intention, is its own form of innovation.

Work completed under the employ of Best Buy.